How should I spend the money my blog makes?

Monetizing a blog is no easy task. Provided that, after a great deal of work, you manage to make some money thanks to your blog, hats off to you, my fellow blogger. It is very likely that you want to spend this money drinking Mojitos with friends (after all, you deserve it, don’t you?). Still, […]

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Why do videos go “viral”? What makes one cat video more remarkable than the millions of others? If you’ve ever taken a moment to contemplate these questions, you may be glad to know that some of the answer can be found in Contagious: Why Things Catch On by Jonah Berger. More of a psychology book […]

No. We will need to study what influence is in more detail as this argument seems a bit narrow minded. First of all, we need to differentiate two major types of influence: Personal influence that a person can have over their entourage or in a real life (IRL) work situation Online influence fueled by a […]


New SEO: What is that?

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New week, new interview! This time, we welcome Quentin, from Gentleman Moderne (Lyon, France). Even though his blog is fairly recent, it’s been off to a very promising start, and already gathers nice communities on social media, and a faithful readership. Here, he shares his thoughts on his upcoming projects, and blogging in general. Could […]

The blogger interview series continues (yay!) This Monday, please welcome our very first American blogger Megan, founder of Bohemian Trails. This travel blog not only has HUGE social media communities, but also pretty incredible partnerships with big names in her industry, like Lonely Planet or National Geographic. So dig in, don’t wait up, and hopefully […]

New week = new blog being interviewed (how cool is that?). This week, we’d like to introduce Sébastien, from SoBusyGirls. (translated from French, with love). Could you introduce yourself and your project? SoBusyGirls is a webzine publishing articles carefully written by bloggers several times a day. The idea came from a simple observation: it is […]

From now on, we’d like to offer you a little treat on a weekly basis: interviews from influential bloggers. They work hard all year round to research, write and publish articles, and most of all, they have an invaluable experience they’d like to share with other bloggers. To kickstart this little project of ours, we’d […]