Case Studies

Reblochon – Launch of New Recipes to Rediscover the AOC Taste

Reblochon launched a Native Advertising campaign in partnership with food bloggers! This campaign targeted french-speaking men and women interested in cooking. Upfluence conducted a Native Advertising campaign with original recipes featuring Reblochon made by influencers who then amplified it to their most relevant audience: foodies! What will this case study teach you? You’ve probably heard of Native […]

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Promotion of Aptamil App to Young Women in Switzerland. By contacting the top influential family bloggers in Switzerland, Upfluence helped Aptamil launch its new app, Apta Babyname. The content was then amplified, increasing brand awareness on digestion, feeding and allergies topics with the most relevant audience: young mothers. What will this case study teach you? You’ve probably […]

A complete analysis of the Perrier-Jouët influencer event in Ibiza. To establish themselves as the ultimate bottle of the night, Perrier-Jouët used Upfluence software to recruit top Instagram Influencers for two major events in Ibiza. To take advantage of Instagram’s latest “stories” feature, Perrier-Jouët chose to promote their summer contests to an affluent European audience with flashy, […]

Case Study

Ricola Launches in Thailand with Influencer Event.

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How Dagobear used an Influencer Sampling Campaign to promote their line of menswear and accessories on Instagram. In order to promote their products and increase brand recognition, Dagobear chose to target young Instagram micro-influencers based in France who loved fashion and lifestyle. Upfluence’s specialists then helped them find the right influencers for the job and […]

Discover the Blockchain Revolution Through a Content Marketing Campaign! With the aim of reinforcing its position as an expert, Sopra Banking Software ran a Content Marketing Campaign in collaboration with Upfluence. Through conversational and playful content pieces, this campaign reached a target audience of professionals and experts from the FinTech, Banking and Finance sectors. What will this […]

How Ulysse Nardin Used an Influencer Marketing Campaign to Introduce Their New Watch: The Executive Skeleton Tourbillon. In order to promote the official release of the Executive Skeleton Tourbillon, Ulysse Nardin chose to target 30-65 year old men with high income that were fans of luxury gadgets and luxury lifestyle. Upfluence’s specialists then helped them […]

Sopra Steria Published 168 Content Pieces in 12 Months. The content targeted professionals and experts in IT security and digital transformation. Prior to producing the pieces, Upfluence conducted a content audit of Sopra’s 10 main competitors. This audit included weaknesses and strengths of each company, quantitative and qualitative analysis, and of course, actionable recommendations. What will […]